Approvals that stall in the middle
Purchase requests can move slower every quarter, and dashboards won't say which approval screen is the bottleneck.
ERP and enterprise software power finance, procurement, HR, manufacturing, inventory, and operations. Complex workflows, confusing interfaces, and poor adoption slow employees down and raise operational costs.

The challenge
Unlike consumer software, ERP systems aren't optional. Employees use them to raise purchase orders, approve invoices, manage inventory, and process payroll. If these workflows are slow or confusing, productivity suffers across the entire organization.
Purchase requests can move slower every quarter, and dashboards won't say which approval screen is the bottleneck.
Accountants can export everything to spreadsheets when building a report inside the ERP feels too complex.
Weeks of training can leave advanced features unused when the real problem is where they're buried, not what employees know.
Warehouse or field workflows can fail more often on handheld devices, with no aggregate metric pointing to why.
The solution
DeepSync helps ERP vendors understand real employee behavior so they can simplify business-critical workflows and improve adoption across the organization.
Procurement & Approvals
Replay employee sessions to understand how users create purchase requests, approve invoices, submit expenses, and complete procurement workflows. Identify unnecessary steps, confusing forms, and approval bottlenecks before they impact operations.

Finance & Accounting
DeepSync reveals where accountants struggle with journal entries, invoice reconciliation, payment approvals, and financial reporting. Reduce training requirements by improving user experience.

Inventory & Operations
Understand how employees manage inventory, stock transfers, production orders, and warehouse operations across desktop, tablet, and mobile devices. Optimize workflows for real operational environments.

On the ground
Enterprise Software & ERP scenarios DeepSync teams run into — and how each one gets fixed.
A global ERP provider notices enterprise customers creating purchase requests but taking significantly longer to complete procurement cycles. Session replay reveals managers repeatedly switching between invoice details, supplier information, and approval history spread across multiple screens.
The approval interface is redesigned into a unified workspace; approval times decrease 24%.
A finance platform launches powerful reporting dashboards. Despite positive customer feedback, report usage remains low. Replay sessions show accountants exporting raw data into spreadsheets because creating custom reports inside the ERP is too complex.
The reporting experience is redesigned with templates and guided report creation; dashboard adoption increases while spreadsheet exports decline.
Inventory updates frequently fail during warehouse operations. DeepSync reveals that barcode scanning workflows require excessive scrolling and manual confirmation on handheld devices.
The mobile interface is redesigned with larger controls and faster scanning actions; inventory processing becomes significantly faster.
Following a product update, invoice processing slows across multiple enterprise customers with no obvious explanation in dashboards. DeepSync AI identifies employees repeatedly reopening supplier records because a redesigned search component no longer displays supplier IDs.
Engineering restores the missing information; processing time returns to normal within hours.
An ERP platform introduces AI-powered invoice categorization and approval automation. Months later, adoption remains low. Journey analysis reveals administrators never enable automation because setup is buried inside system settings.
Automation is integrated into onboarding and configuration wizards; enterprise adoption more than doubles.
A manufacturing ERP notices production planners repeatedly abandoning work order creation. Session replay shows users struggling to locate Bill of Materials information spread across multiple modules.
The workflow is redesigned with contextual information; production planning becomes significantly faster.
Employees repeatedly abandon leave requests and expense claims. Heatmaps reveal confusion around approval status and required documentation.
The forms are simplified and progress indicators added; completion rates improve while HR support requests decline.
A customer spends weeks training employees after an ERP rollout. Despite extensive training, usage of advanced planning features remains low. Replay sessions reveal the issue isn't knowledge — it's navigation complexity.
The product team redesigns the workflow around how employees actually complete daily tasks; feature adoption increases across multiple enterprise customers.
Built for this
Understand how employees complete procurement, finance, HR, inventory, and manufacturing workflows, and replay exactly where productivity slows.
See the featureSee which menus, dashboards, reports, and business processes employees actually use — and which features remain hidden.
See the featureAutomatically identify recurring workflow bottlenecks and adoption challenges across thousands of employee sessions.
See the featureVisualize complete enterprise workflows from login to financial reporting, and understand exactly where operational friction begins.
See the featureMeasure employee adoption across critical workflows, from first transaction to workflow automation enabled.
See the featureDetect confusing interfaces, broken workflows, and hidden actions before they impact business productivity.
See the featureWhat leadership tracks
Share of licensed employees who actively use the system for their required workflows.
How long it takes a newly onboarded employee to complete their first real transaction.
Average time from purchase request to final approval.
Share of employees who use built-in reporting instead of exporting raw data.
Share of accounts that enable at least one automated workflow.
A fast proxy for where workflow friction is spilling into IT and helpdesk cost.
Who uses it
Product
Understand how employees use complex workflows and remove friction from mission-critical business processes.
Engineering
Replay production issues exactly as employees experienced them to reduce debugging time and improve software reliability.
Customer Success
Monitor enterprise adoption and proactively identify organizations struggling with onboarding or workflow completion.
Implementation Teams
Understand how employees interact with newly deployed modules and optimize rollout strategies using real usage data.
Operations
Improve procurement, finance, inventory, and HR workflows with behavioral insights instead of assumptions.
Design
Simplify enterprise interfaces by observing how employees actually complete everyday business tasks.
Leadership
Receive AI-powered summaries highlighting workflow efficiency, product adoption, and operational improvement opportunities.
Fits your stack
Technology & Software

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