Rate-shoppers who don't return
Guests who leave to compare prices with an OTA often don't come back to book direct.
Hotels spend millions driving guests to their own websites, only to lose them before checkout. DeepSync helps hotels understand exactly where guests lose confidence, reduce booking abandonment, and increase direct reservations.

The challenge
A guest rarely books after their first visit. They compare room types, browse photos, check cancellation policies, read reviews, compare prices with OTAs, and often return multiple times before deciding.
Guests who leave to compare prices with an OTA often don't come back to book direct.
A hard-to-navigate mobile gallery or form can suppress conversions campaigns worked hard to earn.
Member pricing revealed only at the last step fails to pull bookings away from OTAs.
Resort fees and taxes appearing only at checkout send guests back to search.
The solution
DeepSync connects booking metrics to real guest behavior, helping hospitality teams recover bookings that would otherwise be lost to online travel agencies.
Room Discovery & Booking
Replay guest sessions to understand how visitors search availability, compare room categories, evaluate pricing, and complete reservations. Discover exactly where booking confidence breaks down.

Pricing & OTA Comparison
Many guests don't abandon — they simply open another tab. DeepSync reveals where guests hesitate while comparing rates, cancellation policies, taxes, and loyalty benefits, and identifies opportunities to convince them to book directly.

Guest Self-Service
Replay guest sessions across reservation management, online check-in, room upgrades, cancellations, loyalty accounts, and special requests. Reduce support calls by improving self-service experiences.

On the ground
Hotels & Hospitality scenarios DeepSync teams run into — and how each one gets fixed.
A luxury hotel notices thousands of visitors reaching room selection but very few completing bookings. Session replay reveals guests repeatedly opening cancellation policies because flexible cancellation is only explained during checkout.
The hotel surfaces cancellation benefits directly on room cards; direct bookings increase 17%.
A hotel chain launches a mobile-first summer campaign. Analytics show heavy traffic but disappointing conversions. Replay sessions reveal guests repeatedly zooming into room images because photo galleries are difficult to navigate on smaller screens.
The gallery is redesigned for mobile devices; mobile booking completion rises significantly.
Weekend reservations unexpectedly decline. DeepSync AI identifies Safari users repeatedly failing payment because Apple Pay fails after a third-party booking widget update.
Engineering deploys a fix before the weekend rush; revenue quickly returns to expected levels.
Thousands of returning guests visit the hotel's website. Journey analysis shows many leave after checking prices because loyalty discounts aren't visible until the final booking step.
The hotel highlights member pricing throughout the booking experience; direct bookings increase while OTA commissions decrease.
A resort notices poor occupancy for premium family suites. Heatmaps reveal visitors repeatedly clicking standard rooms because family-friendly filters are hidden behind advanced search options.
The booking experience is redesigned around guest intent; family room occupancy improves.
Guests begin online check-in but frequently abandon before completion. Replay sessions reveal passport uploads repeatedly fail on mobile Safari because image size exceeds upload limits.
The hotel introduces automatic image compression and upload guidance; online check-in completion improves substantially.
Guests abandon reservations after reaching payment. Replay sessions reveal visitors repeatedly recalculating prices because resort fees and taxes appear only during checkout.
The booking engine displays transparent pricing from the beginning; checkout abandonment falls while guest satisfaction increases.
A boutique hotel notices visitors repeatedly leaving after viewing room details. Journey analysis reveals guests opening Google Reviews and TripAdvisor before returning — or not returning at all.
The hotel surfaces verified guest reviews directly on booking pages; booking conversion improves without changing pricing.
Built for this
Replay complete guest journeys from room discovery and booking to online check-in and post-stay engagement.
See the featureSee whether guests actually engage with room photos, amenities, reviews, and loyalty offers before booking.
See the featureGet plain-language summaries explaining why booking conversion or direct bookings changed this week.
See the featureTrack hotel search through room selection, payment, confirmation, and repeat stay, and know exactly where bookings are lost.
See the featureIdentify broken booking widgets, unavailable calendars, and payment failures before they impact revenue.
See the featureUnderstand how guests research, compare, and revisit your property before finally making a reservation.
See the featureWhat leadership tracks
Share of website visitors who complete a direct booking.
Share of started bookings that reach confirmation.
Direct booking conversion rate on mobile devices.
Share of bookings won directly instead of through an OTA.
Share of eligible guests who complete online check-in.
Share of guests who book another stay.
Who uses it
Revenue Management
Understand how pricing, promotions, and room availability influence direct booking conversion.
Marketing
Measure which campaigns generate direct bookings, not just website traffic.
Product & Digital
Improve booking engines, loyalty programs, and guest portals using real behavioral insights.
Engineering
Replay payment failures, booking bugs, and mobile usability issues without relying on screenshots.
Guest Experience
Reduce support calls by improving online check-in, reservation management, and self-service.
Operations
Monitor booking performance and guest journeys across every digital touchpoint.
Leadership
Receive AI-powered summaries highlighting booking friction, revenue opportunities, and guest behavior trends.
Fits your stack
Travel, Hospitality & Real Assets

Join thousands of teams who use DeepSync to uncover insights,
improve experiences, and build better products—faster.